Day: July 30, 2017

What is the ASK Method?

Jul 30, 2017

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October Marketing

in Advertising, ASK Method, Digital Marketing, Local Business, Online Marketing, Sales Funnels, Search Marketing

What is the ASK Method? On the most fundamental level, the ASK Method can be seen as a quiz and a funnel put together. But there is so much more under the hood. So what is the ASK Method? An explanation of the ASK Method® would quite literally fill a book (and already has) but…
What is a Micro-Conversion in Web Tracking?

Jul 30, 2017

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October Marketing

in AdWords, Analytics, Conversion Tracking, Digital Marketing, Facebook Marketing, Online Marketing, PPC, Sales Funnels, Search Marketing

Micro conversions are upstream events that are not purely direct money generators … … but they are absolutely essential to get people to buy, such as watching a video, downloading a lead magnet, booking a call, setting up a consultation or opting into your email list. Essentially we are monitoring when someone takes an…