I’ve spent some time reviewing the biggest problems that hold back Google Ads campaigns for E-Commerce Direct-To-Consumer businesses. In one case, the…
Note: Please make sure you both have an existing Google Ads and Google Analytics account before proceeding with these steps. 1. Login…
1. Open Google Analytics and sign into your Analytics account. 2. Click the admin tab on the lower left side of the…
1. Login to your Google Analytics account at www.google.com/analytics. 2. On the bottom left navigation, click on “Admin”. 3. Under the Account…
Someone recently asked: Does Google like FB ads try to optimize your spend? So if it sees my maximum CPC bid does…
![[Checklist] Don’t Waste Good Traffic On A Bad Site](https://www.octobermarketing.com/wp-content/uploads/2017/09/ppc-tip-of-the-day-website-errors-waste-traffic-768x557.jpg)
If you are running any kind of paid traffic and your site has ANY kind of loading issues, you are Burning Money.…
A conversion is a measurement of something you want the visitor who clicked on the ad to do, an action you want…
Micro conversions are upstream events that are not purely direct money generators … … but they are absolutely essential to get…
A skilled colleague with a fairly advanced web configuration recently asked me: At this point I realized I want all conversion data…