ASK Method: What’s the Difference between a DDS and a Segmentation Funnel?

When it comes to the ASK Method®, What’s the Difference between a DDS and a Segmentation Funnel? This isn’t really “Ask.” This is actually “Ask. Sell.” DDS = “Ask.” Segmentation funnel = “Sell.” First we have Questions to give, then we have Answers to give 🙂 DDS is where you Discover. It’s “Market Research”. You’ll […]

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What is a Micro-Conversion in Web Tracking?

  Micro conversions are upstream events that are not purely direct money generators … … but they are absolutely essential to get people to buy, such as watching a video, downloading a lead magnet, booking a call, setting up a consultation or opting into your email list. Essentially we are monitoring when someone takes an […]

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